Cals › Fish fingers & nuggets › Compare › Birds Eye Air Baked Crumbed Whiting 380g vs I&J New Zealand Hoki Fish Beer Battered 1kg
Birds Eye Air Baked Crumbed Whiting 380g vs I&J New Zealand Hoki Fish Beer Battered 1kg
Per 100 g, Birds Eye Air Baked Crumbed Whiting 380g has less sugar (2.8 vs 3.6), less sodium (305 vs 316), less saturated fat (0.5 vs 0.8) than I&J New Zealand Hoki Fish Beer Battered 1kg.
Same aisle, measurably different composition. Every number is verified against independent supplier feeds and the labels photographed on pack.

Birds Eye Air Baked Crumbed Whiting 380g56% fish or chicken
vs

I&J New Zealand Hoki Fish Beer Battered 1kg56% fish or chicken
Energy (lower)
703 vs 813 kJ
Fat, total (lower)
5.8 vs 8.9 g
saturated (lower)
0.5 vs 0.8 g
sugars (lower)
2.8 vs 3.6 g
Dietary fibre (higher)
1.1 vs 0.6 g
monounsaturated (higher)
5.3 vs 3.6 g
polyunsaturated (higher)
2 vs 1.7 g
Side by side, per 100 g
| Value | Birds Eye | I&J |
|---|---|---|
| Energy | 703 kJ (168 Cal) | 813 kJ (194 Cal) |
| Protein | 12.4 g | 11.9 g |
| Fat, total | 5.8 g | 8.9 g |
| - saturated | 0.5 g | 0.8 g |
| - monounsaturated | 3.6 g | 5.3 g |
| - polyunsaturated | 1.7 g | 2 g |
| - trans | 0.1 g | 0.1 g |
| Carbohydrate | 15.8 g | 16.4 g |
| - sugars | 2.8 g | 3.6 g |
| Dietary fibre | 1.1 g | 0.6 g |
| Sodium | 305 mg | 316 mg |
✓ marks a difference beyond label-rounding tolerance.
What’s in each box
Birds Eye: Southern blue whiting fillets (*fish*) (56%), Crumb coating (40%) (*wheat* flour, water, *wheat* gluten, starches (tapioca, corn), salt, *oat* fibre, rice flour
56% fish or chicken
I&J: New Zealand hoki (*fish*) (56%), Beer batter (44%) (*wheat* flour, water, canola oil, *wheat* starch, maize flour, rice flour, thickener (1400), salt, acidity r
56% fish or chicken