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CalsBreakfast cerealCompareKellogg's Special K Forest Berries Breakfast Cereal 380g vs Woolworths Great Start Reduced Sugar Multigrain Cereal 400g

Kellogg's Special K Forest Berries Breakfast Cereal 380g vs Woolworths Great Start Reduced Sugar Multigrain Cereal 400g

Per 100 g, Woolworths Great Start Reduced Sugar Multigrain Cereal 400g has more wholegrain (32% vs 21%), less sugar (8.6 vs 21.9), less sodium (130 vs 300) than Kellogg's Special K Forest Berries Breakfast Cereal 380g.

Same aisle, measurably different composition. Every number is verified against independent supplier feeds and the labels photographed on pack.

Kellogg's Special K Forest Berries Breakfast Cereal 380g
Kellogg's Special K Forest Berries Breakfast Cereal 380g21% wholegrain
vs
Woolworths Great Start Reduced Sugar Multigrain Cereal 400g
Woolworths Great Start Reduced Sugar Multigrain Cereal 400g32% wholegrain
Energy (lower)
1570 vs 1840 kJ
Protein (higher)
17.1 vs 11.6 g
Fat, total (lower)
2.3 vs 15.7 g
saturated (lower)
0.4 vs 2 g
Carbohydrate (lower)
57.2 vs 67.2 g
sugars (lower)
8.6 vs 21.9 g
Dietary fibre (higher)
10.6 vs 6.6 g
Sodium (lower)
130 vs 300 mg
More wholegrain
32% vs 21%

Side by side, per 100 g

ValueKellogg'sWoolworths
Energy1570 kJ (375 Cal)1840 kJ (440 Cal)
Protein17.1 g11.6 g
Fat, total2.3 g15.7 g
- saturated0.4 g2 g
- trans-0.1 g
Carbohydrate67.2 g57.2 g
- sugars21.9 g8.6 g
Dietary fibre6.6 g10.6 g
Sodium300 mg130 mg

✓ marks a difference beyond label-rounding tolerance.

What’s in each box

Kellogg's: Rice (38%), whole grains (21%) (wheat, oat flour oats), sugar, wheat protein, dried forest berries (3.5%) (strawberry, blueberry), minerals (calcium carbonate,
21% wholegrain
Woolworths: Whole Grain Oats (23%), Corn (19%), Sunflower Seeds (8%), Brown Sugar, Wheat (5%), Pumpkin Seeds (5%), Canola Oil, Wholemeal Wheat Flour (4%), Rice Pops, Whole
32% wholegrain
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