Cals › Chips › Compare › Simply Sea Salt & Cracked Pepper 25% Less Fat Potato Chips 120g vs Smith's Crinkle Cut Potato Chips Original 170g
Simply Sea Salt & Cracked Pepper 25% Less Fat Potato Chips 120g vs Smith's Crinkle Cut Potato Chips Original 170g
Per 100 g, Simply Sea Salt & Cracked Pepper 25% Less Fat Potato Chips 120g has more potato (74% vs 64%), less sodium (264 vs 356), less saturated fat (1.5 vs 2.4) than Smith's Crinkle Cut Potato Chips Original 170g.
Same aisle, measurably different composition. Every number is verified against independent supplier feeds and the labels photographed on pack.

Simply Sea Salt & Cracked Pepper 25% Less Fat Potato Chips 120g74% potato
vs

Smith's Crinkle Cut Potato Chips Original 170g64% potato
Energy (lower)
2030 vs 2290 kJ
Protein (higher)
8.2 vs 6.7 g
Fat, total (lower)
22.4 vs 34.9 g
saturated (lower)
1.5 vs 2.4 g
Dietary fibre (higher)
3.5 vs 2.9 g
Sodium (lower)
264 vs 356 mg
Potassium (higher)
1780 vs 1520 mg
More potato
74% vs 64%
monounsaturated (higher)
21 vs 13.3 g
polyunsaturated (higher)
10.9 vs 6.9 g
Carbohydrate (lower)
50.7 vs 60.7 g
sugars (lower)
1 vs 2.5 g
Side by side, per 100 g
| Value | Simply | Smith's |
|---|---|---|
| Energy | 2030 kJ (485 Cal) | 2290 kJ (547 Cal) |
| Protein | 8.2 g | 6.7 g |
| Fat, total | 22.4 g | 34.9 g |
| - saturated | 1.5 g | 2.4 g |
| - monounsaturated | 13.3 g | 21 g |
| - polyunsaturated | 6.9 g | 10.9 g |
| - trans | 0.4 g | 0.3 g |
| Carbohydrate | 60.7 g | 50.7 g |
| - sugars | 2.5 g | 1 g |
| Dietary fibre | 3.5 g | 2.9 g |
| Sodium | 264 mg | 356 mg |
| Potassium | 1780 mg | 1520 mg |
✓ marks a difference beyond label-rounding tolerance.
What’s in each pack
Simply: Potatoes (74%), Canola Oil, Whey Powder (Milk), Maltodextrin, Salt, Mineral Salt (Potassium Chloride), Sugar, Spices (Black Pepper, Chilli), Yeast & Yeast Extra
74% potato
Smith's: Potatoes (64%), Canola Oil And/Or Sunflower Oil, Salt, Mineral Salt (Potassium Chloride), Antioxidants (Tocopherols, Ascorbic Acid, Rosemary Extract, Citric Aci
64% potato