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Coles Finest By Laurent 7 Seed And Grain Vienna vs Woolworths Multigrain Loaf 800g

Per 100 g, Woolworths Multigrain Loaf 800g has less sugar (1.3 vs 2.31), less sodium (344 vs 400), more protein (11.4 vs 9.41) than Coles Finest By Laurent 7 Seed And Grain Vienna.

Same aisle, measurably different composition. Every number is verified against independent supplier feeds and the labels photographed on pack.

Coles Finest By Laurent 7 Seed And Grain Vienna
Coles Finest By Laurent 7 Seed And Grain ViennaColes Finest
vs
Woolworths Multigrain Loaf 800g
Woolworths Multigrain Loaf 800gWoolworths
Fat, total (lower)
2.3 vs 3.1 g
Protein (higher)
11.4 vs 9.41 g
Carbohydrate (lower)
41.5 vs 47.2 g
sugars (lower)
1.3 vs 2.31 g
Dietary fibre (higher)
4.4 vs 3.2 g
Sodium (lower)
344 vs 400 mg

Side by side, per 100 g

ValueColes FinestWoolworths
Energy1070 kJ (256 Cal)1050 kJ (251 Cal)
Protein9.41 g11.4 g
Fat, total2.3 g3.1 g
- saturated0.4 g0.6 g
- monounsaturated-1.25 g
- polyunsaturated-2.55 g
- trans-0.03 g
Carbohydrate47.2 g41.5 g
- sugars2.31 g1.3 g
Dietary fibre3.2 g4.4 g
Sodium400 mg344 mg
Potassium-196 mg

✓ marks a difference beyond label-rounding tolerance.

What’s in each loaf

Coles Finest: see pack
Woolworths: Wheat Flour (Vitamins (Thiamin, Folate)), Water, Grains (19%) (Kibbled Triticale (Wheat, Rye), Oats, Kibbled Purple Wheat, Kibbled Wheat, Kibbled Barley), Wheat
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